
AmpliFabrik runs end-to-end Amplience CMS implementation services for commerce brands in the US and Canada. The delivery practice covers the full implementation lifecycle — discovery, content modelling, implementation, front-end integration, quality assurance, and launch — through a single accountable team. As certified Amplience specialists, AmpliFabrik's delivery teams work to platform-vendor patterns from day one rather than learning Amplience on a paying client's program.
Every Amplience delivery engagement is staffed with a solutions architect, engineers, business analyst, and delivery manager who collectively own the workstream end-to-end. Each phase of delivery is documented, scoped, and billable as a standalone service — so you can engage AmpliFabrik for a single phase (a discovery, a content model audit, a launch coordination) or for the full program. Engagements roll directly into Amplience Care post-launch, with the same team supporting the platform they built. AmpliFabrik's delivery practice is used by retail, fashion, beauty, and direct-to-consumer commerce brands running headless commerce development on Commercetools, SFCC, and BigCommerce composable commerce platforms.




AmpliFabrik runs the discovery phase that turns a brief into a buildable program. Discovery covers stakeholder interviews across commerce, merchandising, editorial, and engineering; current-state platform audit; competitive benchmarking; commerce stack mapping; and a documented set of prioritized requirements with a recommended content model approach. Discovery is owned jointly by a solutions architect and a business analyst, and the output is the foundation for every downstream delivery phase.
Content modelling is the highest-leverage phase of an Amplience implementation — the schema designed in week three governs editorial productivity and front-end integration for the life of the platform. AmpliFabrik's business analyst and solutions architect jointly design the content model: content types, schema definitions, slots, content relationships, reusable components, and editorial workflows. Specifications are documented in a format engineers build against and editorial teams validate against, before a line of platform code is written.
AmpliFabrik engineers build the Amplience platform: content type configuration, schema deployment, Dynamic Content app extensions, SDK integrations, webhook handlers, release automation, and the platform-side commerce engine integration. Implementation work runs against the content model specification produced in the previous phase, with weekly sprint reviews and a documented release cadence. Every engineer is Amplience-certified and ships production-quality code from week one.
Front-end integration is where Amplience meets the commerce storefront. AmpliFabrik integrates the Amplience Content Delivery API into your front-end framework — Next.js, Nuxt, SvelteKit, Remix, or a custom React or Vue storefront — and configures preview, visualization, draft mode, and cache invalidation. The result is a front-end that renders at production performance, supports editor preview reliably, and handles content publishing without cache or stale-data issues.
Amplience implementations require platform-aware QA — functional, integration, performance, and editorial usability testing. AmpliFabrik runs structured QA across content type behavior, Dynamic Media template output, front-end rendering, commerce engine integration, preview and visualization, and editorial workflows. Test plans are written by the business analyst and executed by engineers and QA specialists. UAT scripts are delivered to your internal team for sign-off before launch.
Launch coordination is the most fragile moment of any composable commerce program. AmpliFabrik's delivery manager owns launch: content freeze coordination, deployment sequencing, cache warming strategy, rollback preparation, stakeholder communication, launch-day command and control, and post-launch hypercare. The team that built the platform is the team that launches it — and the team that supports it through Amplience Care after launch.

The right engagement model depends on the maturity of the scope, the predictability of the workstream, and the level of risk transfer you need from the delivery partner. AmpliFabrik offers three engagement models, all delivered by the same Amplience-certified specialists and the same delivery playbook.
Factor
Best for
Pricing
Scope control
Risk profile
Engagement length
Reporting cadence
Typical use case
Path to Amplience Care
Fixed-Price Phases
Defined scope with clear acceptance criteria
Fixed amount per phase, paid against milestones
Locked at start of phase; change requests rescope
AmpliFabrik absorbs delivery risk within scope
Phase by phase, typically 4–12 weeks each
Weekly status, milestone sign-off
Greenfield Amplience implementation, defined migration
Direct rollover after final phase sign-off
Monthly Retainer
Ongoing programs with continuous backlog
Fixed monthly fee for an agreed team capacity
Adjusted at sprint planning each cycle
Shared risk; capacity guaranteed, output flexible
3–12 months, renewable
Weekly sprint reports, monthly steering review
Multi-phase delivery program, post-launch evolution
Seamless transition to Care retainer with same team
Time and Materials
Discovery, exploration, or rapidly evolving scope
Hourly or daily rates billed against time logged
Adjusted continuously by you within budget
Client absorbs delivery risk; AmpliFabrik bills time
1 week to 6 months
Weekly time and progress reports
Discovery, content model audit, technical spike
Recommendation issued at engagement end
Scope is defined and acceptance criteria are clear. The engagement is a discrete piece of delivery — discovery, content modelling, a defined implementation phase, or launch coordination — rather than an open-ended program. Fixed-price phases give you cost certainty, transfer delivery risk to AmpliFabrik within scope, and allow you to engage one phase at a time with clear sign-off boundaries.
The Amplience workstream is ongoing rather than time-boxed — a multi-phase delivery program, a multi-market rollout, or post-launch evolution work that runs alongside Amplience Care. A retainer guarantees a fixed team capacity each month with sprint-by-sprint scope flexibility, and supports the long-running programs where fixed-price scoping creates more friction than it removes.
Scope is genuinely undefined — discovery, technical spike, content model audit, or platform assessment. Trying to fix-price work where the scope cannot be honestly scoped produces either inflated quotes or constant change requests. Time and materials gives you full scope flexibility while AmpliFabrik delivers against a transparent rate card. Most T&M engagements transition into a fixed-price or retainer engagement once scope is clear.
Most commerce brands start with a short T&M discovery to scope the program honestly, then move to fixed-price phases for the implementation work, then transition to a monthly retainer once the platform is live. AmpliFabrik structures engagements so engagement models can change between phases without re-procurement or team rotation. The same Amplience-certified specialists carry through every model and every phase.
A typical Amplience delivery engagement covers six phases: discovery, content modelling, implementation, front-end integration, quality assurance, and launch. Phases can be engaged together as a complete program or independently as standalone services. Each phase has a documented scope, deliverables, and acceptance criteria. Engagement length varies from a four-week discovery to a nine-month full-program delivery.
Realistic ranges by scope: a focused rebuild on an existing Amplience instance is 8 to 16 weeks. A greenfield implementation for a single-market brand is 4 to 6 months. A multi-market or multi-brand rollout is 6 to 12 months. Migrations from a legacy CMS to Amplience typically run 6 to 9 months including content cleanup. Discovery is the right place to size your specific program — AmpliFabrik publishes timelines after the discovery output is signed off.
Yes. AmpliFabrik's delivery teams have integrated Amplience alongside Commercetools, Salesforce Commerce Cloud, BigCommerce headless CMS, and custom commerce backends. The solutions architect designs the integration layer in discovery, engineers build to that design, and quality assurance covers the integration boundary explicitly. Most AmpliFabrik delivery clients run Amplience alongside one of these commerce engines.
Yes. Every solutions architect, engineer, and business analyst on an AmpliFabrik delivery team holds current Amplience platform certification and has shipped Amplience in production for at least one enterprise commerce brand. AmpliFabrik does not staff junior contractors learning Amplience on client engagements.
Delivery engagements roll directly into Amplience Care — managed retainer, platform support, health checks, performance monitoring, or emergency coverage — with the same team continuing on the account. There is no second procurement cycle to arrange post-launch support, and no knowledge transfer cliff. Continuity from delivery into Care is one of the highest-value outcomes of working with AmpliFabrik end-to-end.
Three options. Fixed-price for well-scoped phases (discovery, content modelling, implementation, launch). Monthly retainer for multi-phase programs and ongoing delivery alongside Amplience Care. Time and materials for genuinely undefined scope — discovery, audits, spikes. AmpliFabrik recommends the model that fits scope predictability, and engagement models can change between phases without re-procurement.
Yes. AmpliFabrik's delivery practice operates in US and Canadian time zones, with same-day collaboration in your working hours. Standups, sprint reviews, code reviews, deployments, and stakeholder reviews all happen on your schedule. North American time-zone delivery is the default, not an upgrade.
Yes. AmpliFabrik regularly takes over Amplience programs from other vendors, internal teams, or stalled implementations. The handover begins with a current-state audit covering content model, platform configuration, integration code, and outstanding issues. AmpliFabrik then issues a recommendation — resume delivery on the existing implementation, refactor specific areas first, or restart with a clean foundation. The audit is a fixed-price engagement with clear deliverables.